The IAB has been busy recently.
Last week saw the announcement of the IAB Social Media Council’s measurement framework. Which had been previewed at the IAB’s Social Media Party the week before.
The hot topic of the moment is Social Media measurement and it’s good to see an industry body take a stand and start us on [...]
At the Institute of Directors (IoD) recently the pinstripe Monkeys sat down amongst the pension industry great and good to hear quite how bad the public sector pension situation is and what must be done to try and solve it.
It didn’t make for easy listening. A mind-boggling problem was laid before us by the Commission [...]
I attended the Social Media Monday event last night on measurement tools. 60 or so people from a wide mix of backgrounds (PR, advertising, marketing) attended what proved to be a fairly interesting discussion…
Interaction London presented back the findings of their research into the top 10 social media monitoring tools (top 10 decided by [...]
It’s a slightly longer post than usual, but then Tuesday’s budget was unique in recent British history! With the country’s debts spiralling, the coffers almost empty and international (economic and political) pressure on the Government to do something there can be few that envied the new coalition’s task of trying to please so many people [...]
Not me personally I hasten to add. Research out today from My Job Group shows that corporations still haven’t got round to deciding where they stand when it comes to the use of social media by their employees. In a world of anytime, anywhere updates this seems like a serious oversight. But I suspect many [...]
Hello and welcome to the first 3 Monkeys ‘The Monkey Grapevine’. Our aim is to share some of the articles, blog posts and general interestingness that has been doing the rounds online every week. 3 Monkeys’ hand picked highlights are as follows…
First up, for non profits that are considering foursquare, Kyle Lacy offers some advice [...]
Here at the Jungle we love a bit of Daily Mail panic. In fact what drew my attention to 3 Monkeys (before I worked for them) was a brilliant (naturally) campaign for the Post Office identifying “Nomophobia”, fear of being out of mobile phone contact, as a new British condition. The new term even entered [...]
So the overwhelming consensus is that the Lib Dem leader Nick Clegg won the first leaders debate on the 2010 General Election and it is considered something of a surprise, but should it be?
Clegg’s combination of appearing the most relaxed, of looking straight down the camera and pitching himself as the outsider appears to have [...]
I can’t believe it’s April already! Looking back over March, one small conversation from right at the start of the month popped back into my mind.
It was a very brief Twitter exchange with @davidcushman, and I hadn’t given it much further thought until it came to delivering a training session for a client this week… I thought it [...]
Apologies to those of you who have already read the Communicate article I contributed to this month. But I thought some of the themes it touched on were worth covering off again here.
The article was all about corporate video and the most appropriate place to share it (both to target the audience you had in [...]
