Games Up?
Mike Rawlinson - Managing Director
"3 Monkeys worked on the Games Up? campaign which sought to highlight two critical issues for the video games development industry in the UK: the inequitable taxation regime and the poor quality of graduates entering the industry. Their brief was to raise the awareness of these issues in the mainstream media and boost the positive profile of video games."
"3 Monkeys have certainly delivered what they promised with weighty, on-message coverage across a wide range of national, trade and online media. They were also able to get their heads around the intricacies of the industry well and craft messages that could be easily communicated to a non-specialist audience."
"Always quick and keen to point out media opportunities or flag relevant issues they were also sensitive to areas that remained the remit of the individual organisations involved. The return on investment for the media relations spend on the campaign has been excellent. We look forward to our paths crossing again soon."
Rick Gibson
"3 Monkeys won the competitive tender to work for the Games Up? campaign to deliver high profile coverage across the mainstream media. The campaign’s media work has been an outstanding success, generating awareness and creating a buzz around the critical issues of taxation and skills in the industry across national print and broadcast media, trade publications and online."
"We were particularly impressed with, indeed relied on, 3 Monkeys’ ability (as non games specialists) to grasp the complex issues, manage the many stakeholders behind the campaign and take the industry’s message to a new audience. They helped craft our message, make our agenda succinct and easily communicated to both stakeholders and the general public. The coverage and awareness generated has been unprecedented, and we are beginning to see real traction for our efforts in the political sphere."
"The 3M team were responsive and savvy to the media agenda, and able to network with the right people to keep the campaign message fresh, interesting and in the headlines. Great job."
Royal Mail Group
Hayley Fowell - External Relations Manager
"Excellent coverage this morning [18/04/08], very well done everybody – travel and telecoms teams – it's a real coup to get two positive stories for different Post Office products both in the Mail and the Express on the same day!"
The College of Optometrists
Ellen Colquhoun - Marketing & Communications Manager
"In 2006, for the first time in our history, the College of Optometrists invested in some small scale media relations activity, appointing 3 Monkeys Communications to help us to engage with the consumer press. Since then we have developed an excellent working relationship with all of the monkeys and our campaigns have gone on to achieve significant levels of coverage, exceeding all of our targets and expectations.
"3 Monkeys has played a key role in helping us to establish the College as a trusted and credible voice for the media. For the first time, the message to visit your optometrist regularly for an eye examination is reaching large numbers of the general public. The success of our work is due in large part to the tenacity and creativity of the wonderful team at 3 Monkeys!"
Capital Consulting
Marisa Kacary - Marketing Director
"3MC created a real buzz in the media about Capital Consulting and the recruitment process outsourcing space, and this has had a significant positive impact on our business. For one thing, their work to raise our profile in national, business and HR press clearly positioned us as an industry leader. Our sustained presence in high profile business media, talking to target audiences such as HR directors, financial directors and CEOs, was also positively identified during the due diligence process in our recent acquisition by Alexander Mann Solutions ."
Dimension Data
Rupert Wadsworth - Head of Marketing
"What I like about 3 Monkeys is that they are pro-active and challenge me to implement PR campaigns that I had not considered. It’s easy in PR to slip into the "tried and tested" formulas and not break out of those. Some of our best coverage has been directly from ideas they brought to me, But then that’s the value of a PR consultancy – I wanted someone who was better at PR than me."
Institute of Payroll Professionals
Maurice Cheng - Chief Executive
"I’ve never had the pleasure of working with a more quirky, enthusiastic, ideas driven and totally committed PR team as 3 Monkeys. They’ve given a complex and little understood profession – payroll – a completely new and approachable public image, delivering over 50 times the AVE value compared to investment. Their rapid and incisive understanding of our business and our environment is a major contributor, complemented by an inspirational ability to deliver angles that work with trade, broadsheet and broadcast media. Unreservedly five stars."
Institute of Payroll Professionals
Dawn Curnyn - Marketing Communications Manager
"From the very beginning of our relationship, we were delighted with how rapidly 3 Monkeys understood our business and publicity needs and with the consequent and continuous flow of ideas and suggestions that resulted from the team. The professionalism of the team makes day-to-day liaison pleasurable and facilitates a rapid response mechanism to any issues arising. The creativity shown towards particular projects such as National Payroll Week has been excellent and is backed up with the organisational skills to ensure that a plan of activities is in place for both ourselves and the agency team to work together to achieve great results. Regular monthly meetings are always a pleasure and we would recommend the skills of this service to anyone requiring a PR Agency that delivers are enthusiastically and effectively as it pitches."
Lifelong Learning UK
Zoe Vipond - PR and Communications Manager
"3 Monkeys promised us a creative, targeted campaign that would increase our profile and reputation in our marketplace and we got just that – on time, considerately managed and real value for money. All members of the team were hard-working, knowledgeable and committed to delivering the exceptional results that we received. I’m looking forward to the next campaign with them. Clever Monkeys!"
Travelsupermaket.com / Moneysupermarket.com
Emma Morris - Consumer PR Manager
"3 Monkeys are a great agency to work with, friendly and professional. Our account team has a good understanding of our business needs and appreciated that we have demanding expectations. They have produced some excellent, creative news stories that have really delivered for us."
Tiffinbites
Jamal Hirani - CEO and Founder
"I went through a lot of agencies before finally deciding to work with 3 Monkeys, and it was a very wise decision. It's a pleasure working with them, they have so far delivered everything that has been asked of them."
3
Sarah Pope - Consumer PR Manager
"I just wanted to say a big thank you for all your hard work – and team work – to make our K770i launch event a great success. Everyone who attended from 3 has been buzzing about the night and the coverage so far. I’m looking forward to sending round the rest as it comes in."

